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How To Optimize Your Squarespace Website
Squarespace SEO: How to Rank Higher on Google (Step-by-Step Guide) Today, there are over 4.7 million Squarespace websites in the world. Of those, a little over 2 million are in the United States. If you're a small business owner, chances are you either heard of Squarespace, are using Squarespace, or are planning to use Squarespace.…
How To Break Up With Your Web Designer and Keep The Relationship
Tips and Best Practices To Leave Your Web Designer Without Burning The Relationship Breaking up or ending a relationship with a business partner like your web designer can be really uncomfortable. Some might say it feels as icky as leaving a job. Some common reasons why you may want to cut ties with your web…
OpenAI and Understanding The Business and Consumer Perspectives
Is OpenAI and ChatGPT replacing SEO? Not Yet. An Opinion Piece on OpenAI OpenAI and ChatGPT is a topic I am extremely passionate about, and I’m excited to take you in a deep dive about it. As you may have noticed, I’ve been writing a lot about SEO lately. I broke down what technical SEO…
When Is It Time for a Website Refresh or Redesign?
Having A Website is One of The Easiest Flexes You Can Have For Your Business A website is the digital storefront of any small business. Whether you are an author trying to promote a book, a restaurant sharing location and menu information, or a boutique, a website can help you sell yourself or your business…
Website Optimization Guide To Better SEO, Site Speed and Security
Learn the essential technical components of a high-performing website, including mobile responsiveness, page speed, SEO, and security. Optimize your small business website for better performance and search rankings with this actionable checklist.
Website Back-End Basics: Why Small Business Owners Should Care
Learn the essentials of website back-end components, including hosting, domains, DNS records, CMS platforms, and plugins. Discover why small business owners should understand these elements to improve website performance, security, and SEO.
Tips for Creating a Seamless Website Experience Using UX
Learn essential UX principles to create a seamless website experience. Discover how simplicity, usability, and visual aesthetics impact user engagement and conversions.
Breaking Down the Anatomy of a Website: Front End Components
Essential Components You Need to Know - Part One Have you ever visited a website and thought, “Wow, that is really cool! I want this for my website!” but weren’t sure what that area was called? Do you hear terms like MMA and CTA and have no idea what they mean? Let’s break down that…
The Quick Guide To GA4 and Why To Use It
Understand what Google Analytics 4 is and how you can leverage insights to make informed business decisions and capture more customers. GA4 or Google Analytics 4 is Google’s latest version of Universal Analytics. This is a free tool that will allow you to track important data such as: Types of customers coming to your website…